A Fresh Perspective for an Iconic Brand ​

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Smoke Before Fire worked with Lillet to curate a fresh look and feel that exudes French sophistication and builds aspiration and intrigue with modern, female audiences across all touchpoints.

• BRAND STRATEGY & PROGRAM DEVELOPMENT
• EXPERIENTIAL EVENT PLANNING & CREATIVE DIRECTION

• MEDIA CAMPAIGNS & ASSET DEVELOPMENT

• SOCIAL MEDIA MANAGEMENT & CONTENT CREATION

• BRAND & INFLUENCER PARTNERSHIPS 

• INFLUENCER & TRADE ENGAGEMENT

• POINT-OF-SALE DESIGN & PRODUCTION MANAGEMENT