Co-Op owned Mezcal from the farm families of rural Oaxaca, Mexico–working together as one for a more promising future for all.

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We worked closely with Banhez, interviewing stakeholders and capturing content to gain a deep understanding of the community, its unique artisanal process, and the surrounding culture and mythology. Through this process, SBF created a brand world for Banhez that can be easily translated to everyone from sales representatives to tastemakers.